When it comes to modern hip-hop, few names create as much buzz as Playboi Carti. Known for his signature “baby voice” flow and his influence on the sound and aesthetic of today’s rap scene, Carti has evolved from an underground favorite to a mainstream powerhouse. With his finger on the pulse of both music and fashion, it’s no wonder that fans and industry insiders alike are curious about how much the Atlanta-born rapper is worth in 2025.
So, how much is Playboi Carti worth in 2025?
As of 2025, Playboi Carti has an estimated net worth of $9 million. While some might be surprised that the number isn’t higher, considering his cultural impact, Carti has always been more of a cult icon than a commercial juggernaut. However, his wealth continues to grow thanks to multiple streams of income from music, touring, fashion, and business.
A Quick Recap of Carti’s Rise
Born Jordan Terrell Carter on September 13, 1996, Carti is now 28 years old. He started making waves in the underground Atlanta rap scene before catching the industry’s attention with hits like “Magnolia” and “Wokeuplikethis” featuring Lil Uzi Vert. His 2018 debut studio album Die Lit solidified him as one of the most exciting young voices in hip-hop, and his 2020 release Whole Lotta Red went straight to No. 1 on the Billboard 200, further cementing his status as a trendsetter.
Playboi Carti is also known for being incredibly enigmatic. He rarely gives interviews, and when he does, he keeps things cryptic—only adding to his mystique and loyal fanbase.
How Does Playboi Carti Make His Money?
Let’s break down the key sources behind Carti’s $9 million net worth:
1. Music Sales & Streaming
Carti’s discography, including Die Lit, Whole Lotta Red, and now his latest 2025 release MUSIC, has earned him millions through album sales and streaming platforms. In fact, MUSIC—which dropped on March 14, 2025—shattered Spotify records, becoming the most-streamed album in a single day this year. Collaborations with heavyweights like Kendrick Lamar, Travis Scott, and The Weeknd helped propel the album’s success, but it’s Carti’s innovative style that continues to resonate with fans worldwide.
2. Concerts & Tours
Playboi Carti is a force to be reckoned with on stage. From headlining Rolling Loud to launching his Antagonist Tour, Carti’s electrifying performances pull in major revenue. His chaotic and high-energy shows are a hallmark of his brand, and with the global tour in support of MUSIC on the horizon, Carti’s concert income is set to rise even higher in 2025.
3. Merchandising & Opium Brand
If you’re tapped into streetwear culture, you’ve probably heard of Carti’s Opium brand. What started as merch for die-hard fans has expanded into a full-fledged fashion line, featuring exclusive drops and collaborations. Opium has quickly become a go-to label for those who appreciate Carti’s darker, avant-garde aesthetic. This venture brings in a significant slice of Carti’s overall earnings.
4. Endorsements & Collaborations
Beyond his own brand, Carti has partnered with major fashion and lifestyle labels. His influence in both music and fashion makes him a desirable figure for brands aiming to connect with younger, trend-savvy audiences. He’s also been known to collaborate with other artists across genres, contributing to his business ventures beyond just dropping albums.
A Glimpse Into Carti’s Personal Life
While Carti is famously private, here’s what we know. Playboi Carti previously dated Australian rapper Iggy Azalea, and the two share a son, Onyx Kelly, born in 2020. Though they’ve since split, Carti has been vocal about his love for his son, even dedicating lyrics to him on various tracks.
As of 2025, Carti isn’t publicly married, and there haven’t been any confirmed reports of him settling down with a new partner. Instead, he seems fully immersed in music, fashion, and growing the Opium label, which now represents rising stars like Ken Carson and Destroy Lonely—both of whom are carving their own lanes in the rap game.
Cultural Impact & What’s Next
Playboi Carti has become more than just a rapper—he’s a cultural figure. From inspiring the next wave of experimental hip-hop to influencing fashion trends with his gothic-punk aesthetic, Carti’s imprint on culture is undeniable.
With MUSIC already breaking records and his label Opium poised for continued success, 2025 is shaping up to be a defining year for Carti. The upcoming world tour and potential new business partnerships will likely expand his wealth even further.
Final Thoughts
At 28, with a $9 million net worth, Playboi Carti has positioned himself as one of the most influential and enigmatic figures in modern hip-hop. His ability to constantly innovate—whether through sound, fashion, or business—is what keeps him at the forefront of culture.
So, whether you’re moshing at one of his shows or rocking Opium threads, one thing’s for sure: Carti’s reign is far from over.
